Trends

So I was looking around for a site to talk about and after finding many sites that seem to either fall into either geometric or possibly corporate, I finally found one that I -think- is organic. The site is Rocket Dog, a shoe company. There are several reasons that cause me to think the site is organic. For one, it uses an earthy color scheme, using mostly light browns with a robin's egg/sky blue for visual contrast. The texture in the visuals is slightly organic too, reminiscent of the texture of rough rocks or tree bark. The picture in the background is asymmetrical, with the woman only being on the left side of the screen. In the side scrolling main cell, the visual designs often blend together, overlap, or seem to peek into the cell frame slightly, giving a sense of fluidity and asymmetry. the structure of the site is still very blocky, and the text used is an often chunky san serif , which while not terribly organic, is probably used to help keep the site looking clean and professional, as well as easy to read. (PS, is this a long enough blog post, ro should it be longer?)